National Ayurveda Day
Why it Matters?
The Ministry of Ayush is celebrating the 10th National Ayurveda Day on September 23.
The focus is on health and ecological sustainability.
What you should know?
Theme (2025): "Ayurveda for People, Ayurveda for Planet".
Key initiatives launched include
The nationwide "Desh ka Swasthya Parikshan" campaign for community health assessment.
The "DRAVYA" portal which is a digitized database for Ayush substances.
Growth of the AYUSH Sector in India:
India’s Ayurveda, Yoga and Naturopathy, Unani, Siddha and Homoeopathy (AYUSH) sector at $43.4 billion.
The AYUSH industry, comprising over 92,000 micro, small and medium enterprises, has expanded nearly eight-fold in less than a decade.
India now exports AYUSH and herbal products worth $1.54 billion to more than 150 countries.
India has signed 25 bilateral agreements and established 43 AYUSH Information Cells in 39 countries to promote traditional medicine globally.
According to a National Sample Survey Office (NSSO) report, there is near-universal awareness of AYUSH systems, with 95% in rural areas and 96% in urban areas.
Global Context and India's Role:
Traditional medicine is practiced in 88% of WHO member-states.
Analysts estimate that the global traditional medicine market will reach $583 billion by 2025, with annual growth rates of 10%-20%. China’s traditional Chinese medicine sector is valued at $122.4 billion, Australia’s herbal medicine industry at $3.97 billion
The WHO Global Traditional Medicine Centre has been established in India to integrate traditional knowledge with modern science and technology.